Puma “Lydia” Bag by Lydia Hearst
Puma “Lydia” bag
In February, Puma teamed up with model Lydia Hearst and design duo Heatherette to create a limited edition remix of their French ‘77 racket bag for NY Fashion Week. Only 100 pieces of the $750 luxury bag were released and they were snatched up posthaste.Fast forward a few months and Puma has hooked up with Ms. Hearst again to create a new version of the Lydia bag for the holiday season. This version of the Lydia bag is eco-friendly and uses no animal products and is also wallet friendly with a more realistic price point. The Puma “Lydia” bag comes in two versions – silver patent and black patent with bright blue accents and features a pleated pocket at the front.
The Lydia bag retails for $125 and will only be sold in Puma concept stores. Click here for more information on Puma bags.
Surprise Puma “Lydia” launch party guests under the cut.
Designer Malcolm Harris and Andre J at the Lydia Hearst for Puma after party
